Today, on digBiz we're joined by Kim Speed, brand guru from Purple Moon Creative to talk branding in a digital world.
is so often the mantra, missing the reality that their digital brand including operations, systems and 24/7 interactivity are likely far more impactful on customer feeling, customer service and overall reputation than their physical location; if they even have one.
How the technology works is important – but it's not primary. We focus on your business and the possibilities available to you now, and in the future. Thinking past technology shows where opportunities could take you.
We align our thinking with the idea; the creative; the crazy, the brilliant; the audacious and then consider how technology will be crafted to make it happen. This is liberating for you, and it makes the creative business building process a joy.
