COVID-19

UPDATED: 2020 Oct 29

In the fight to combat the spread of COVID-19, governments throughout the world have been considering the use of digital contact-tracing apps. Contact-tracing apps seek to interrupt the onward transmission of the coronavirus by identifying and notifying recent contacts of an infected person in an anonymous fashion. Privacy issues have been central to the considerations of how such technology should be implemented to achieve this important public health objective with the least impact on the privacy of individuals.

Addressing a topic that might seem to some a little preliminary, but I think it is important for all business owners to give some thought to a strategic planning session and that is about the recovery.

It's already started. The research was easy to see. Businesses with established and matured digital platforms, workflows, and cultures underpinning their businesses are in a place where they can continue operating, profiting, and generally keeping the lights on. Those that have not cultured their digital platforms and teams are in a place many can relate these days: disrupted or non-existent sales and sales-fulfillment processes that are separated from main marketing initiatives.